Right Flight
In 2018, Travelaer Introduced Right Flight, a conversion optimization tool for airlines, which gave airlines a competitive edge in converting direct online bookings by providing travelers with competitive airline flight comparisons.
With Right Flight, any airline can now give its digital Customers the ability to compare a flight’s features such as pricing and leg room, with
competitive brands flying the same route. This level of transparency is designed to not only help airlines increase their direct booking rates, but also give them more visibility into their conversion rates.
“If they can’t beat the online travel companies, airlines might as well try to copy those companies’ slickest moves. A couple of carriers are testing the display of flights on rival airlines in an attempt to prevent consumers from clicking away to shop elsewhere.”
